ZONG launches loyalty reward program

June 19, 2010
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ZONG now brings Pakistan’s first prepaid reward program which offers instant prizes to its customers for just keeping their phone on! ZONG values its customers and has always introduced innovative products and services in order to make the life easier for the customer.

Through Keep Phone On (KPO) reward program, ZONG subscribers will automatically win prizes just for keeping their phone on. This program is designed to gain the most out of a consumer based reward programs which sidelines the usual practice of all other operators of offering SIM Lagao/Jagao campaigns.

With KPO, ZONG rewards its customers for staying with ZONG – the longer they stay with ZONG, the more rewards and prizes they are eligible to receive. These rewards include free SMS, free on-net minutes, cash, motorcycles and cars.

Moreover every ZONG prepaid customer will be entitled to win under the KPO reward program. All a ZONG subscriber has to do is keep his or her phone on every day and complete at least one revenue generating activity.

Awais Malik, Director Segments, Products & International Business, ZONG, while expressing his views said, “Now everyone on the ZONG network is a winner; just keep the phone on and get rewarded. ZONG has yet again done another first in the industry and moving focus from price wars to rewarding the loyal customers for being the part of ZONG family.”

He added that it is about time that the industry starts rewarding loyalty and not simply enticing people to own SIMs they never use.


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