Few things about Nokia

May 26, 2010
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There are few things you may need to know about Nokia

  • Headquartered in Finland, Nokia is a global company which is its key strength
  • Nokia has strong R&D presence in 16 countries
  • Nokia has device manufacturing facilities in 9 countries
  • Nokia has Infrastructure equipment manufacturing in 4 countries
  • Sales of products and services in more than 160 countries
  • Nokia has a simple strategy to bring that vision to life, based on 4 strategic objectives:

1) Create irresistible solutions through vibrant ecosystems with our partners

continuing our transformation

2) Intensify pulse on consumer needs

3) Bringing the best devices to all markets

4) Smart context aware services with People & Places

  • nokia-headquarterNokia’s values:
    • ‘Engaging you’ – engaging all our stakeholders, including employees, in what Nokia stands for in the world.
    • Achieving together’ -  collaboration and partnership. Interdependent words. Trust, sharing and the right mind-set. Formal and informal networks.
    • Passion for innovation’ – the desire we have to live our dreams, to find our courage and make the leap into the future through innovation in technology, ways of working and through understanding the world around us.
    • Very human’ in what we offer customers, how we do business and the impact of our actions and behavior on people and the environment. It is about being very human in the world – making things simple, respecting and caring.
  • To protect the environment, small everyday changes make a big difference if enough of us do them. One billion people use Nokia devices. Imagine the difference we can make together! That’s the Power of We.
  • The developer community, over 4 million developers in the Forum Nokia community, are able to take, build upon, mash-up and innovate upon these and other products to create a whole host of new services and content, like the cool new apps we see coming every day to Ovi Store.
  • Devices on their own are not enough anymore. We want to capture new growth in our industry by creating what we expect to be biggest platform for services on the mobile.
  • Our Services are focused on Ovi Maps, Ovi Music and Ovi Store as well as Nokia Messaging and Nokia Life Tools.
  • Services highlights:
  • Ovi Maps provides global car and pedestrian navigation, premium content and location aware social networking, all for free. People in 185 countries are downloading the new Ovi Maps at a tremendous rate
  • In Music we are now offering Comes with Music in 27 markets, and the A La Carte Music Store in 33 markets. Nokia is now by far the most globally scaled digital music provider on the planet.
  • In 2009, we covered some 30 percent of the Nokia smartphone range with our Music Stores. And during 2010, the coverage will grow to 70 percent.
  • We’re upgrading our Music Service to Ovi Music in all markets during 2010.
  • At our Ovi Store, we are making more local content and apps to be more widely available than ever before.
  • We are approaching about 15 downloads per second, 24/7, with daily highs of over 1000 downloads per minute.
  • We’re now fully localized in 18 countries with 60 operators supporting integrated mobile billing
  • Games still are the leading category for premium content, followed by utility, entertainment and productivity applications.
  • In messaging we have two offerings: One for people who have an Email account– the Nokia Messaging Service, and one for those who don’t – Ovi Mail.
  • In February 2010 we were at at 6.5 million users, and we are on a steady path with around one million new consumers per month.
  • Nokia Life Toolsis our suite of services primarily for people in developing countries. Currently available in India and Indonesia, and we’ve gone from zero to 1 million in just 8 months.
    • It gives access to services like information on crops, prices and weather. It can be used to learn a second language, check horoscopes, or get the latest news and entertainment.

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