The South Asia ACF Team along with the local Police conducted an enforcement action against a manufacturer and distributor of counterfeit HP Ink and Toner packagings in the Shah Alam Market, Lahore.
Policemen show illegally printed boxes of HP's counterfeited ink cartridges at Shah Alam Market, Lahore
HP announced a seizure of 2,922 Toner packages, 263 Ink packages, and other miscellaneous manufacturing material. This seizure was conducted by police at Shah Alam market, suburb of Lahore which supplied counterfeits to the IT markets.
The South Asia ACF Team along with the local Police conducted an enforcement action against a manufacturer and distributor of counterfeit HP Ink and Toner packaging in the Shah Alam Market, Lahore.
In addition to the seizure of these counterfeit goods, two arrests were made in this connection. HP appointed contractors assisted in this successful enforcement action by
A policeman shows illegally printed HP's counterfeited ink cartridges boxes at Shah Alam Market, Lahore
providing law enforcement officials with intelligence regarding the existence and location of these counterfeit goods. HP’s global anti-counterfeit program incorporates industry-leading anti-counterfeiting practices and partners with law enforcement agencies to combat the manufacture, distribution, and sale of counterfeit HP printer cartridges.
“Our commitment to our customers is the driving force behind the vigilance of our anti-counterfeit team, as we understand how the sale of counterfeit HP products negatively impacts our customer and the HP brand. With counterfeit HP print cartridges, customers purchase what they often assume to be a genuine HP product, but they instead receive a cartridge that provides them with inferior print quality at best and often times a cartridge that fails to perform at all. Through our anti counterfeiting efforts, HP is determined to protect our customers and our brand.” said Shahid Khan, Director Marketing – IPG
Printing equipment for the boxes
Pakistan A counterfeit product is a product which has been made to look identical to or substantially indistinguishable from the genuine or original product, usually for the purpose of deceiving consumers. Counterfeiting of printing supplies usually involves the illegal printing of HP-branded boxes, labels and security seals. Refilled cartridges containing inferior inks and toners are then inserted into this packaging that closely resembles genuine HP packaging. The counterfeit cartridges are ultimately purchased by consumers that believe them to genuine.
The diligence of the HP anti-counterfeiting program in the Asia Pacific region has resulted in law enforcement agencies successfully confiscating more than 5 million units of counterfeit cartridges, packaging, and components in the last 2 years alone. On a global level, HP maintains an aggressive approach to anti-counterfeiting and has conducted more than 4,620 investigations in 55 countries over the last 4 years. This activity has resulted in the seizure of more than USD$795 million worth of counterfeit printing supplies products worldwide over this same time period1). Helping consumers identify counterfeit printing supplies as part of its global anti-counterfeiting program, HP takes a proactive global approach to alerting and educating consumers on how to identify counterfeit printing supplies. HP also incorporates state-of-the-art technology in their products and cartridge packaging to help consumers identify fraudulent supplies. All HP cartridge packaging in the Asia Pacific region displays a security seal with color shifting technology that helps consumers easily identify original HP supplies. Customers can learn more about how to use they can use this security seal as well as other best practices to avoid purchasing counterfeit cartridges at www.hp.com/apac/nofakes.